No longer would the National Theatre be “blinking in the dark” as Professor Sunday E. Ododo fsonta, fta, fsna, fana, FNAL embarks on Executive Marketing of the products, programmes and artistic creations from the oyster of culture in Nigeria. The National Theatre Executive Train made a stop at Grand Oak Limited the makers of such household brands and culturally respected prayer drinks like Seaman’s, Regal and Bacchus to mention a few. Today’s Executive Marketing first in a series was facilitated by Mr. Olabode Shadeko- the Executive Manager PCAS Media.
Mr. Stanley Obi, General Manager Marketing of Grand Oak received the high powered delegation in the company of Mr. Debo Bojuwade – Senior Brand Manager (Seaman’s); Mr. Fode- 9ja Cafe Rum; Anthony Ogbonna- Category Manager; Mr. Tobi Regal Gin Mrs. Iyanu – Bacchus as the GM/CEO pitched the National Theatre products; as both the National Theatre and Grand Oak share a cultural mutuality, the company representative easily bought the idea of partnering with the National Theatre going forward.
Apart from the GM/CEO, the National Theatre Executive Marketing Train had Directors, Heads of Department, the National Theatre Media and marketing crew.
The host presented a sizable number of the Grand Oak products to the National Theatre delegation who in turn presented a totem of the National Theatre and key publications to mark the partnership understanding.